IceRental4x4.

Smartphone screen displaying an Instagram profile with "Car Hire" name and profile picture of an orange SUV parked in a snowy landscape.

Content Creation

Our trip to Iceland was a collaborative campaign with one of the country’s leading car rental companies, designed to attract new customers through compelling organic social content. As we travelled around the island, we captured breathtaking visuals and shared our journey online. The first wave of content alone reached over 85,000 accounts organically, directly linking to bookings.

Alongside exploring Iceland’s dramatic landscapes, we also produced user-generated content for global brands, including skincare powerhouse Elemis and fashion label Berlook — making full use of the country’s idyllic backdrops to elevate their campaigns.